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About us

ABOUT US

WE LOVE SHOES

"If the shoe fits... You're probably wearing POELMAN".

OUR STORY

In the heart of the Netherlands, a vision came to life in 1997. Poelman began as more than just a company; we wanted to redefine the essence of footwear and accessories for everyone. Born from a desire to combine creativity, functionality, and style, we embarked on a journey that transcends boundaries and genders, with appealing collections for every season.

OUR ESSENCE

At our core, we are makers, innovators, and dreamers. Our collections range from brand lines to licensed products and private label collections. We are the house where original designs, licensed masterpieces, and tailor-made creations coexist, all under the Poelman name. Our world is an ecosystem of design, development, production, marketing, sales, and distribution. Efficiency and superior quality are not just goals; they are our foundation.

OUR BELIEF

We believe that unity creates success. Poelman thrives on partnerships, courage, and innovation. Our team is not only dedicated, but also dynamic, embracing flexibility to seize and create opportunities. This is our formula for staying ahead, always moving toward the next breakthrough.

OUR BRANDS

In 2015, we introduced our first label, PS Poelman, focusing on a commercial target group of men and women who value excellent price-quality ratios for trendy footwear. PS Poelman offers shoes that are not only fashionable but also affordable and of outstanding quality. We work exclusively with the finest European leathers and continuously stay up to date with the latest trends, ensuring our collections remain aligned with current fashion. Our shoes are carefully crafted in both Europe and Pakistan, with craftsmanship and quality at the heart of the production process.

Discover POSH by Poelman, the brand that combines quality and style for the modern consumer. Our collections are designed specifically for women and girls who are looking for trendy footwear and accessories that highlight their unique style. What sets POSH by Poelman apart is not only affordability but also the fact that all our products are leather-free, making them suitable for a broader audience. Our collections are constantly renewed, ensuring POSH by Poelman always delivers the latest trends and styles. Our motto is to offer trendy, attractive shoes at the right price and at the right time.

With HABOOB, we draw inspiration from everything around us – from people to urban environments and unspoiled nature. We see ourselves as a powerful sandstorm, a natural phenomenon symbolizing our passion, creativity, and strength. These core values form the foundation of our footwear production. HABOOB was developed with conscious women and men in mind, those who fully embrace life and appreciate the beauty it has to offer. Our shoes are designed for women and men who choose their own path, value quality and style, and seek footwear crafted especially for them. With HABOOB, we offer a unique collection of shoes with a focus on craftsmanship, comfort, and style.